Blog About Perfume

Perfume (Latin “per fume” meaning “through smoke”) was highly favored by the Egyptians, Romans, and Arabs. In East Asia, perfumes were incense based. People used to make perfumes from spices and herbs like bergamot, myrtle, coriander, conifer resin, and almond. The use of flowers came only after Avicenna, an Iranian doctor and chemist showed the process of distillation, whereby oils could be extracted from flowers. In 1370, at the behest of Queen Elizabeth of Hungary, the world’s first modern perfume - “Hungary Water” was made by blending scented oils in alcohol solution

The Biggest Trend In Designer Perfume - Celebrity Branding
Once upon a time cosmetics companies were responsible for the design, manufacture and marketing of the perfumes that line the counters in posh department stores. Names like Estee Lauder, Chanel, and Guerlain dominated the market. As part of their marketing these companies would get celebrities to endorse [...]